Constructing an auidience

when we planned our film we thought through the kind of audience that it would have which we felt was between the brackets E-C1 however mainly focusing E-C2 column we felt it would appeal best to a young audience of 16-24 and theses brackets managed to fit well with the criteria of our film. I will discuss the audience for our final media product further mentioning their tastes,dislikes age etc in evaluation 4 of which I will discuss the male side of our audience as well as the female side.

Surveys and their contribution to our movie

Surveys and questionnaires have also been extremely helpful when we wanted information on how we can improve our horror production, and so we gave a list of questions to the class to receive their feedback, what they thought was good and also what they didn't like. This allowed us to edit our movie and therefore achieving a higher standard for it. Surveys such as this would also give an idea of audience if we gave it to a variety of people of different ages and backgrounds, this would allow us a better understanding of the audience we are targeting the production at which in turn will allow us to do some audience profiling which I will mention in furthur detail through evaluation 4.

Questionaires about the auidience

Questionnaires and surveys can be very helpful in locating an audience for your movie. We found that a 'Vue' cinema found from a survey that there was a large Turkish population nearby so they played some recent hits in Turkish cinemas there to entice them in, this is a key example of how surveys and questionnaires like this can really help in bringing in an audience to a cinema. 


We found questionnaires to be helpful due to one we filled out our selves in class, through it someone can gain knowledge of the place i live my age and what i do for a living, my hobbies and also my favourite genre of film which is key to marketing and distribution when knowing if I'm the person they would like to aim a film at for example. This is a method of target audience profiling which allows a distributor to know what people to aim their film at due to my tastes etc. If the film is of the horror genre for example and it's a film about teenagers then it would be best to aim that particular film at horror lovers at a young age for example perhaps 15-24.

Surveys and questionnaires have also been extremely helpful when we wanted information on how we can improve our horror production, and so we gave a list of questions to the class to receive their feedback, what they thought was good and also what they didn't like.

Cinema habits surveys

We were asked to create and retrieve answers from at-least twenty different people of a wide age range in the form of a survey this allowed us to gain a wider understanding of target audience profiling and see people's average cinema habits which in turn gave us a better understanding of how if how film was put in a cinema who'd watch it, when and how this showed the age group we were targeting, the social background/class and also when they'd be watching it, premiere, two weeks after release etc and generally if they would download it or not watch it t the cinema at all and just purchase the DVD/Blu Ray. This information is key when audience profiling and we found this was very helpful indeed in showing just how far you must think about your audience even after its been in the cinema awhile, findings I will develop further through evaluation 4.

Getting the voiceover done

The Directors commentary went well i thought, we managed to record it the first time round and it was also relatively simple to apply it to our film. All though the script was slightly too long for our video the section we missed out had little importance to begin with basically biding goodbye to the listener however I believe the script sounds just as good without it as we managed to cover the key points of the Evaluation 3 criteria nevertheless.

Media AS evaluation 3 : What kind of instituition might distribute your media product and why ?

This is our directors commentary for our horror opening 'The River'. Through it we have expressed details on the features of our horror short which we originally planned through a script. Through our voiceover we refer to our production company, the distributor for our film,where the funding came from aswell as our own particular roles in the film and we have also mentioned films such as 'monsters' that we would like 'The River' to be released in a similar way to.

British independant films : Slumdog Millionaire + The King's Speech

Independent British films such as 'The King's Speech and more low budget film such as 'The Slum dog Millionaire' that have been extremely successful despite being by independent, both have claimed a range of awards including 'best film'. Films such as these are good examples of how British independent films can be quite successful movies despite the low budget which is encouragement to movie makers alike. 'Slum Dog Millionaire' for example was merely planned as a 'straight to DVD' release however it claimed much more getting into cinemas and claiming a range of awards. I believe this shows that just because Hollywood films have a bigger budget etc there is still hope for the small and independent movies like our own through good marketing/distribution can be key but also a good script and director are needed.